Medical practices search demand in Oregon (2026 data)

Market brief / Medical practices in OregonPage 1 of 1

ABottom line

A lower-half market with bid estimates 1% below the typical state.

Short answer

Oregon is in the lower half of 51 markets (the states and DC with data) for breadth of medical practices search demand, with 102 distinct search terms at 100 or more searches a month. The median top-of-page bid is $6.80, 1% below the typical state ($6.86).

BTop searches

What people in Oregon search for

The most-searched medical practices terms in Oregon, ranked by Google's monthly search range and then by bid. Close variants (the same words in a different order) are shown once, and brand, retailer and DIY searches are left out.

Table B.1 / Top searches, Oregon
Search term	Monthly searches in Oregon	Top-of-page bid
urgent care near meUrgentNear me	10K-100K	$6.75
dermatologist for hair loss	1K-10K	$13.37
dermatologist for hair fall	1K-10K	$13.37
near me eye doctorNear me	1K-10K	$9.90
pediatrician	1K-10K	$9.72
cardiologist	1K-10K	$8.87
primary care provider	1K-10K	$7.77
doctor near meNear me	1K-10K	$7.01
dermatologist	1K-10K	$7.00
walk in clinic near meNear me	1K-10K	$6.89
walk in medical clinic near meNear me	1K-10K	$6.89
kaiser urgent careUrgent	1K-10K	$6.80

Google Ads Keyword Planner, Oregon, Sep 2025 to Aug 2026. Bids are Google's high-range top-of-page estimates, not cost per lead. Urgent and Near me tags are matched from the words in each term. Method.

CWhat it means

What this means for a medical practice in Oregon

#FindingWhat to do
C1
Bids track the typical state.A $6.80 median bid estimate sits close to the $6.86 typical-state figure.
C2
For the top 10% of terms, Google's top-of-page bid estimate (high range) is $10.02 or more.Those are usually the high-intent searches.

What to doRank organically for them: that is where the biggest savings sit.
C3
A mid-sized market.Oregon sits in the middle of the national ranking.

What to doPlan targets against the similar-sized states in the comparison below, not against the largest markets.
C4
5 of the top 12 terms are "near me" searches.Proximity drives a large share of demand.

What to doYour Google Business Profile, service area and reviews carry real weight.
C5
Urgent searches make the top list 2 times.Response speed decides who wins those calls.

What to doAnswer live, and have after-hours coverage.
C6
Search demand per resident is below the national average.Index 60, where 100 is the US average.

What to doPlan targets on the state’s own numbers, not national averages.

DHow Oregon compares

Oregon against its nearest markets

Table D.1 / Nearest markets by breadth of demand
Rank	State	Distinct terms	Median bid estimate	Per resident
28	Oklahoma	103	$6.30	65
29	Nevada	103	$7.70	75
30	Oregon	102	$6.80	60
31	Kansas	89	$5.75	77
32	Arkansas	88	$5.52	76
	Typical state (median)		$6.86	100

Google's ranges are wide, so states close together should be treated as similar. Method.

EWhere to start

Where to start

The full playbook for medical practices, including job values, channels and a 90-day plan, is in How can an independent medical practice get more patients?. For the channels behind the numbers above:

Google Ads Keyword Planner, Oregon, Sep 2025 to Aug 2026Methodology

Disclosure. Strive LeadGen is a new company (founded 2026) building lead generation sites and flat-fee marketing for businesses like these. It has no clients yet. Guides cover channels Strive does not sell and cite their sources. Market figures are Strive's analysis of Google Keyword Planner data (method).

Medical practices search demand in Oregon

A lower-half market with bid estimates 1% below the typical state.

What people in Oregon search for

What this means for a medical practice in Oregon

Oregon against its nearest markets

Where to start

Other industries in Oregon

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